When a homeowner checks out your roofing company, what do they find?
Paste your website. runtradeflow.com plans, writes, and designs a month of social posts, so wherever a homeowner checks you out, they find a company worth calling.
Why roofing feeds go quiet, and what it costs
Proof gets stranded Finished jobs and happy customers stay buried in camera rolls.
Consistency disappears Busy season hits and weeks pass with nothing posted.
The workload multiplies Every brand adds another calendar, voice, and approval flow.
Your website in, a month of posts out.
- Paste your site. runtradeflow.com builds the brand kit itself: colors, logo, services, service area, voice.
- Generate a month. Captions plus AI images on a roofing calendar, storm-response, inspections, seasonal prep, not one-size-fits-all content.
- Approve. Review every post, tweak what you want.
- Auto-publish. Facebook, Instagram, LinkedIn, and Google Business Profile on schedule, hands off.
The calendar logic comes from real home-services agency playbooks, the same rotation an agency would bill you monthly to maintain.
What a month looks like for a roofing company
Post concepts that book inspections, not fluff:
- Post-storm inspection push (within 48 hours of hail or high wind). "If last night's hail hit your neighborhood, get on the inspection list before the out-of-town crews knock." The single highest-intent post in roofing, and it needs to go out while the tarps are still blue.
- Insurance-claim education (May–June, peak hail season). What a claim covers, what deadlines matter, why documentation from a local roofer helps. Homeowners are scared of this process; the roofer who explains it wins the roof.
- Free pre-winter inspection (October). "Find the problem before the first snow sits on it." Fills the fall schedule and catches the replacements before winter pricing objections kick in.
- Ice-dam and ventilation post (January–February). Icicles look pretty and mean attic problems. A what-icicles-really-mean post surfaces ventilation and repair work in the dead season.
- Drone before/after (monthly). A full replacement, shot from above, the most stopped-on post in roofing. Proof of clean work and a real local crew.
- Review + years-in-business spotlight (weekly). In a storm-chaser market, "local, established, reviewed" is the whole pitch. Branded review graphics make it without you saying it.
Founding-member pricing
- Solo, $49/mo. One roofing brand.
- Multi, $149/mo. Up to 5 brands, one login.
- Agency, $299/mo. Up to 15 brands.
Founding rates are locked while you're subscribed. Full pricing →
Roofing social media questions, answered
Can it post right after a storm, or is everything scheduled a month out? Both. The month is planned ahead, but you can generate and add posts anytime, so when hail hits, your storm-response post can be live the same day while the calendar keeps running underneath.
What should a roofing company post between storms? Inspection offers, insurance education, seasonal prep (fall inspections, winter ice-dam awareness), drone before/afters, and reviews. That steady drumbeat is what makes homeowners pick you when the storm finally comes.
Will the posts look local, or like generic stock content? The brand kit is built from your website, your colors, logo, service area, and voice, and every image and caption generates from it. The feed reads like a local company that's been minding its page, because that's the point.
Which platforms does runtradeflow.com publish to? Facebook, Instagram, LinkedIn, and Google Business Profile, automatically, once you've approved the month.
Be the roofer the neighborhood already knows when the storm hits.
Start your free trial of runtradeflow.com, no card required. Paste your site, see your month.